Application
This unit describes the skills and knowledge required to extend understanding and use of two-dimensional (2-D) design ideas and processes for the production of work at a professional level.
It applies to individuals who work with a wide and potentially complex range of ideas about 2-D design.
No licensing, legislative or certification requirements apply to this unit at time of publication.
Elements and Performance Criteria
ELEMENT | PERFORMANCE CRITERIA |
Elements describe the essential outcomes. | Performance criteria describe the performance needed to demonstrate achievement of the element. |
1. Originate ideas for 2-D design | 1.1 Generate ideas for design concepts through research, exploration and experimentation 1.2 Develop initial design concepts consistent with the aim of the work or specifications in the brief 1.3 Evaluate and explore options that best suit the design brief 1.4 Refine options and select the approach that best meets design brief requirements |
2. Plan design process | 2.1 Develop a clear plan and schedule for design realisation 2.2 Organise and allocate resources to meet required standards, timeframes and budget 2.3 Liaise with others involved in design realisation as required 2.4 Monitor process to ensure purpose and quality of the design is maintained 2.5 Identify difficulties or problems and take action to rectify them 2.6 Maintain accurate, relevant and complete documentation |
3. Refine and consolidate process | 3.1 Develop effective 2-D designs and design processes 3.2 Apply relevant ethical, organisational and legislative requirements to design activities 3.3 Develop and document a design 3.4 Identify opportunities for refinement and review and make adjustments as required 3.5 Communicate the design process and the final solution using effective work documentation 3.6 Prepare and present 2-D design solutions to key people |
4. Maintain expertise | 4.1 Use feedback from others to improve own design skills 4.2 Stay up-to-date with industry standards and seek opportunities to further develop technical and conceptual skills 4.3 Source new ideas and trends through regular review of the work of others 4.4 Keep informed about new creative approaches, techniques, materials and equipment for 2-D design |
Evidence of Performance
Evidence of the ability to:
originate and refine concepts for two-dimensional (2-D) designs that address a brief
plan, develop and document effective 2-D design solutions and design processes that meet project requirements
use feedback and own initiative to further develop proficiency and practice in 2-D design work.
Note: If a specific volume or frequency is not stated, then evidence must be provided at least once.
Evidence of Knowledge
To complete the unit requirements safely and effectively, the individual must:
explain the techniques for creating 2-D designs in the particular area of work
describe the basic principles of 2-D design
describe physical properties and capabilities of the range of equipment, tools and materials used for 2-D design
explain common presentation methods for finished 2-D designs
outline work space requirements for the production of 2-D design, including set-up of work space for particular types of 2-D work
describe typical issues and challenges that arise in the context of making 2-D designs
outline the ethical, organisational and legislative requirements associated with 2-D designs.
Assessment Conditions
Assessment must be conducted in a safe environment where evidence gathered demonstrates consistent performance of typical activities experienced in creative arts industry environments. The assessment environment must include access to:
work specifications and/or design brief
information sources
materials, equipment, tools and appropriate work space to produce design work
interaction with relevant people.
Assessors of this unit must satisfy the requirements for assessors in applicable vocational educational and training legislation, frameworks and/or standards.
Foundation Skills
This section describes language, literacy, numeracy and employment skills incorporated in the performance criteria that are required for competent performance.
Skill | Performance Criteria | Description |
Reading | 1.1, 1.2, 4.3, 4.4 | Interprets and evaluates a range of visual and textual information to generate ideas, identify requirements of design projects and maintain awareness of industry trends and practices |
Writing | 1.1, 2.1, 2.2, 2.6, 3.3, 3.4, 3.5 | Develops and refines a range of detailed textual and visual documents using clear language and industry specific terminology |
Oral Communication | 2.3, 3.6, 4.1, 4.4 | Uses detailed and clear language to present and share information with others Uses active listening and questioning techniques to elicit information and confirm understanding |
Numeracy | 2.1, 2.2 | Performs mathematical calculations to schedule work activities and allocate resources within budget requirements |
Navigate the world of work | 3.2, 4.2 | Takes responsibility for compliance with legal, ethical and organisational requirements associated with design work Maintains knowledge of industry standards in order to perform role |
Interact with others | 2.3, 3.6, 4.1, 4.4 | Selects and uses appropriate conventions and techniques when liaising with colleagues to provide information, present designs, seek feedback and gather current industry information |
Get the work done | 1.1, 1.2, 1.3, 1.4, 2.1, 2.2, 2.4, 2.5, 2.6, 3.1, 3.3, 3.4, 3.6, 4.1, 4.4 | Develops ideas in response to parameters of a brief using independent research and experimentation Develops a structured plan for the design process incorporating scheduling, resource allocation and required communication Monitors progress and determines solutions to problems as they are encountered Independently manages the development and refinement of the design process in documents that reflects personal style and originality |
Sectors
Visual communication – art, craft and design